Vetyverio has been transformed into an eau de parfum. This intensification process has been achieved by refocusing on the root of Haitian vertiver, the powerful scent of unspoilt nature. This valued plant is grown there within the eco-friendly context that diptyque applauds.
The profusion of olfactory harmonics of this extraordinary vetiver is the reason underlying the wish to reorchestrate Vetyverio as an eau de parfum. The volcanic soil of the Cayes region where the plant is grown is packed with mineral salts, and the loose soil allows the vetiver to grow roots that extend some three metres, drawing all the nourishing healthy elements from the soil up into the plant. The looseness of this soil means that the roots look like flowing, golden strands of hair rather than knotted stumps. They exhale a woody, earthy, smoky scent that are the classic olfactory markers of vetiver, but harmoniously blended with a mysteriously floral and fresh greenness.
So the other olfactory components of this eau de parfum only come together to add pace to, and heighten, the natural perfumed accents of this vetiver. A sparkling grapefruit note supports the woody freshness. Patchouli forms an alliance with smoky spice notes. Whereas Turkish rose, a clever accident, meets the fiery tone of the overall accord and tempers it, introducing olfactive breathing room for all the notes in Vetyverio. And that is how a gloriously symphonic vetiver note is inhaled.
This vetiver is fair trade ESR standard (fairness, solidarity and responsibility) certified, with an established, long term commitment between business partners. It involves a group of some 300 or so farmers working in a cooperative. This solidarity project was initiated by Givaudan, a group with which diptyque is associated. Its richness is not only commercial. Vetiver is now known to prevent soil erosion, a particular issue in volcanic Haiti; and it retains moisture, stabilises acidity levels and regenerates the soil from pollution that may have damaged it. This cooperative is located in the south of the island in the Cayes region.
The word caye means islet, reef, or shoal of madrepores (coral). And in Haitian creole the word kaye means « at home » or « in the house », hence a play on words enjoyed by many poets from overseas from Saint John-Perse, Aimé Césaire and Édouard Glissant as well as Quebec poet (of Haitian origin) Joël Des Rosiers, the author of a collection entitled Vétiver in 1999. So vetiver is totally at home in the Cayes commune, and once farmed allows this rural community to live a more harmonious and dignified life at home.
It is the ample density of this vetiver that is so beautiful to look at and so sumptuously scented that enhances Vetyverio eau de parfum. Its roots are its source and this perfume is its tribute.